Most small businesses juggle several social media accounts at once, and with great difficulty.
Twitter
SocialBro: "The number-one marketing platform for Twitter," SocialBro maps community engagement on a simple graph. This is a tool made for businesses with the goal of monetizing their followings. A 15-day free trail is offered.
LikeAlyzer: As the name suggests, LikeAlyzer analyzes Facebook pages, generating reports highlighting areas for improvement. This tool is an invaluable resource for businesses new to social media. The page-rank section allows business to see how they stack up against similar brands and by industry standards.
Instagram
Curalate: Useful on Instagram and Pinterest, Curalate monitors conversations about brands, products and services, providing vital information to businesses. Curalate identifies potential brand advocates and influential followers.
LinkedIn
Tripit: An older application, Tripit centralizes business-trip information including hotel and flight details and dinner reservations. Tripit enables users to share their itineraries on LinkedIn to make the most out of their journeys.
Pinterest
PicMonkey: The image-sharing site Pinterest boasts 70 million users worldwide and it’s growing exponentially. PicMonkey is a free online image editor that removes the need for businesses to invest in Photoshop.
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