An action plan to ensure a successful launch, long-term profitability and brand reach.
It's often said that it costs a lot more to acquire a new customer than to retain an old one.
To earn trust, brands must create an emotional relationship with their customers through actions that inspire them and align with their values. Brands that forge strong relationships and build trust with their customers earn their loyalty for life.
Seductive names resulted in 25% more people selecting the vegetable compared with basic labelling.
Maintaining your spot on top of Google's search results is only possible when people recognise your website, backlink to it, and scout specifically for your brand name.