The OGSM model framework

The OGSM model framework

OGSM is a great tool since it's a simple way to show the importance of aligning strategy with goals and then putting in place measurement to check you're on track and can be agile to adjust tactics to meet the broader objective. 

What is OGSM?
OGSM stands for objective, goals, strategies and measures. It's a way of defining what you want to achieve, and how you will get there. The model divides your aims into broad objectives, fixed and measurable goals, strategies to guide your actions, and measures to give you a direct way of monitoring your progress.


Here's a more specific definition of OGSM:
Objective: Defining an over-arching breakthrough vision Stable, concise and linked to company mission Goals: Stepping stones to achieving the higher level objective Specific, Measurable, Achievable, Compatible Strategies: the choices we make to achieve our objective Where we choose to focusShould be flexible Measures: Numerical benchmarks on our progress KPIs used as checkpoints to determine if our strategies are working